the brainchild of blogger/rockstars: Anne, Crystal, Alaina and Caitlin premieres this month (on the 16th to be precise)!
The blogosphere has been abuzz for months in anticipation for RUE's debut and now... we are so close!
A few sneak peeks have leaked over the past few weeks and profiles of the founders have made their way around the web as well.
I am intrigued. (they have Max Wanger shooting photos for goodness sake!)
While I still prefer the tangible glossies that magazines (still) are, I am eager to embrace this newest addtion to the digital age ;)
Let the countdown begin...
images via shelter pop, casa sugar